Sunday, October 28, 2012

Seasonal Ads


Holidays offer a great time to advertise your product. While running seasonal ads can be tricky because you spend the same amount of money but can only run it in a small window of time they are still quite useful. This high risk high reward time is when some of the most famous ad campaigns are launched. Coca-Cola in the past has done a tremendous job of this. These seasonal ads around holidays can occasionally produce some of the best ads.



This is a recent Halloween ad released by Snickers. The ad sticks with the usual grab a snickers theme but ads a holiday twist. I think this is one of the good seasonal ad campaigns because it doesn’t drift to far from the usual theme but still encompasses the holiday spirit. I really enjoyed this ad and think it does a great job of capturing my attention.   

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